Our vision, mission and values


Continuous improvement in the health status and the elimination of health inequalities for people of the Western Bay of Plenty.


The WBOP PHO will be an innovative, treaty-based, access focused, community responsive organisation which effectively and efficiently facilitates the integrated delivery of health and wellness service, particularly for its enrolled population.


Equity of access Consensus decision making
Locally driven Beneficial to both partners
Treaty-based partnerships Collaboration
Quality service provision Leadership

Strategic Themes

External and Stakeholder relationships Measurement of health need/gain
Community engagement Quality systems and processes
Delivery platform/innovation Workforce Development

Latest News

Latest news in reaching smoke free 2025, See the new Quit Smoking Hub facebook page:

Quit smoking Hub